The Clive Daniel Home entry is their “Evolve” campaign, which includes three commercials in the category of television spot announcements. Several hundred nominations were entered with only eleven finalists selected in this category. Judging was based on content, creativity and execution and conducted by industry peers. The campaign can be seen at vimeo.com/132738387.

Additional categories in the competition included television newsgathering, investigative reporting and documentaries. The regional winners will be announced December 5.

“We are extremely fortunate to have Matt Steeves as our creative partner,” said Daniel Lubner, Clive Daniel CEO and President. “Teaming with Matt gives us the confidence to abandon conventional advertising as we create our own original voice. We suggest ideas and Matt not only brings them to life but pushes them into unchartered levels of creative excellence.”

Added Matt Steeves, producer of the commercials and other photography assignments, “Working with Daniel Lubner allows us to pursue the optimum in creative exploration. Ours is a special collaborative partnership. We submitted the three-ad campaign instead of a single ad for better impact and to give the judges the opportunity to understand the unique branding message of Clive Daniel Home.”

The 85,000 square-foot Clive Daniel Home (www.CliveDaniel.com) showroom is located on U.S. 41 in Naples and continues to receive awards for design excellence, amassing 119 awards since opening in April 2011 and being named the Best Showroom for the last four consecutive years. Daniel Lubner can be reached at 239-292-3717.

Kidago Creative is a multi-media creative studio based in Ft. Myers, Florida, with an award-winning broadcast design and photography studio. The company has created hundreds of television commercials, documentaries, online promotional content as well as photography.
|