Back To News/PR Index | | CustomerCount Adds Significant Feature to Online Enterprise Customer Feedback Management System | CRM Integration Solution Improves Customer Engagement | Robert Kobek, RRP, President of CustomerCount, says the CustomerCount / Salesforce integration uses the Salesforce Lightening Integration tool and came as a result of the focus on staying ahead of the needs of clients. “As a company which promotes listening to client feedback, we are proud to pay attention to the ever changing landscape of customer engagement best practices by offering CRM integration that measures the customer’s journey at each point of engagement.” “Now
as soon as a respondent submits a survey, feedback is updated in a Salesforce
Contact record,” explains Kobek. “The update can immediately trigger a
Workflow rule to assign a follow up task, send a follow up email or reopen
a case in Salesforce, or any other CRM platform.”
Linking Salesforce and CustomerCount is one more step in creating deeper relationships between customers and services. Kobek says that the integration between the two platforms makes managing the customer engagement and experience in fast, efficient and seamless. “Each time we add a feature to CustomerCount and expand its capabilities, we find the customer experience is improved exponentially,” says Kobek. “And that’s what we are all after; a fully engaged customer who is satisfied and loyal to a product or service.” About
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