Back
To News/PR Index
|
|
Gina
Young Serves as Sole Female Member
of
Dickey’s Barbecue Pit Owner/Operator Council
|
As the only
female on the elected body of decision makers,
Young shares
insights and experiences from her council role
|
Dallas,
TX – January 2016 / Newsmaker Alert / The restaurant operations field
tends to be a boys’ club often times, but Dickey’s
Barbecue Pit Owner / Operator Gina Young defies gender stereotypes
as the only female in an elected position. NFAAC, or National Franchisee
Advertising Advisory Council, is Dickey’s elected council of six Owner/Operators
who make system-wide decisions on everything from advertising strategy
to limited time offers.
Young
started her barbecue career in 2012, when she opened her first Dickey’s
Barbecue Pit in Olympia, Washington. Previously a stay-at-home mom with
no restaurant experience, Young benefitted from the extensive training
support from day one. She hired her brother Rob Williams, a volunteer fire
fighter, to be her general manager, and now has a very successful store.
In
2015 Young was nominated for the position in NFAAC. Her region consists
of every store on the West Coast, and every Owner/Operator casts a vote.
She was elected by a landslide and began the position in September. “I
feel right at home here, and it is empowering to know I am the only female
on the board,” Young says. “I appreciate this opportunity to interact closely
with the brand and help make decisions that impact the whole company, while
representing fellow Owner/Operators.”
As
a NFAAC representative, Young’s responsibilities include championing the
brand while advocating for the Owner/Operators whom she represents. The
council works on cost and profit measures, menu changes and other brand
initiatives. The biggest moment for Young, however, was the launch of the
new generation prototype store in late 2015. Launched a month after she
took the position, Young was able to travel to Dallas and get a personal
tour of the new concept from CEO, Roland Dickey, Jr. decision making process,”
says Roland Dickey, Jr. “Gina has been a huge asset to the NFAAC council,
and we look forward to her knowledge and expertise continuing to impact
the brand and overall success of our Owner/Operators.”
To
learn more about franchising with Dickeys, visit www.dickeys.com/franchise
or call 866-340-6188. To find the Dickey’s Barbecue Pit nearest you, click
here. Find Dickey’s on Twitter,
Facebook
and Instagram.
Photo:
Roland Dickey, Jr. and Gina Young
About
Dickey’s Barbecue Restaurants, Inc.
Dickey’s
Barbecue Restaurants, Inc., the nation’s largest barbecue chain was founded
in 1941 by Travis Dickey with the goal of authentic slow smoked barbecue.
Today, all meats are still slow smoked on-site in each restaurant living
up to the company tagline, “We
Speak Barbecue.” The Dallas-based family-run barbecue franchise offers
a quality selection of signature meats, home style sides, tangy barbecue
sauce and free kids’ meals every Sunday. The fast-casual concept has expanded
to over 530 locations in 43 states. Dickey’s was recognized for the third
year by Nation’s Restaurant News as a “Top 10 Growth Chain” and
by Technomic as the “Fastest-growing restaurant chain in the country.”
For more information, visit www.dickeys.com
or for barbecue franchise opportunities call 866-340-6188.
Media
Contacts:
Kimberly
Harms / Michelle George
972-248-9899
Dickey’s
Barbecue Restaurants |