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Generator Hostels
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Generator Berlin Mitte Wins Prestigious Golden Key Award
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London, UK – November 2014 / Newsmaker Alert / Generator Berlin Mitte was named winner of a Gold Key Award in the Best Hotel Budget / Focused Service category, in a ceremony that took place Monday (November 10) in New York at the International Hotel, Motel + Restaurant Show (IHMRS). Generator Venice was the runner up in the same category.

Ester Bruzkus Architekten (Berlin), DesignAgency (Toronto) and WAF Architects (Berlin) worked together to bring this extraordinary project to life. Located in a historic 1900’s building in the bohemian neighbourhood of Mitte, Generator Berlin accommodates up to 552 guests across 139 en-suite rooms and dorms. The style is very clear: old vs. new, bright vs. dark and moody, rough vs. smooth and sleek; all visibly translating into a contemporary atmosphere that exudes an air of unpretentious style. The rough wood panelling and open ceilings, raw copper panels against black walls in the basement and the simple furniture and mastic asphalt in the breakfast area that contrast with the mirrored ceiling in the bar are just some examples of the stunning design details that are featured in this project.
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Generator Berlin Mitte Wins Prestigious Golden Key Award
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Runner up, Generator Venice, is set in a 200 year old Venetian Palazzo on the waterfront on the Island of Giudecca and offers stunning views of the city. The features of the building have been designed to illustrate the mystery and splendour of Venice, with handsome original timber beams, grand twin staircases, roof truss and the original stone columns, all adding to the magical feeling of the space. The property incorporates a unique selection of local antiques sourced from countryside markets by Anwar Mekhayech, Generator’s Creative Director.

The coveted Golden Key Awards recognise the best in boutique design across the world and this year celebrated its 34th edition. The panel of judges for 2014 included Alan Philips, CMO of Morgans Hotel Group; Dana Kalczak, vice president of design for Four Seasons Hotels and Resorts; and Danette Opaczewski, COO for Ian Schrager Co, amongst other renowned members of the hospitality and luxury business.

About Generator
Generator (www.generatorhostels.com) offers travellers unique, stylish and design led spaces to enjoy the best social experience of a hostel, in the most central locations and at affordable rates. All properties include a range of room options from shared to private bedrooms, free Wi-Fi, bar and chill-out areas and localised menus. A memorable city stay is guaranteed thanks to the creative events, Generator’s support of emerging art and local talent and knowledgeable staff that are on hand around the clock. As Europe’s fastest growing hostel brand, Generator currently has nearly 5,200 beds located across six countries in Dublin, London, Copenhagen, Berlin, Hamburg, Venice and Barcelona. 2015 will expand the capacity to almost 7,000 with openings in Paris (February 2015), Rome (Mid 2015) and Amsterdam (late 2015).

Media Contact:
Generator Hostels
Belen Gumiel
PR & Communications Manager
T: +44 (0)207 432 7352

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Placement Dates: 11/13/14 – 01/13/15
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