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Shaker
Village of Pleasant Hill Named Charter Member of
Exclusive
Discovery Destinations Hotel and Resort Collection
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New resort
program to offer discovery-inspired adventures and immersive experience
Available
on new online reservation platform
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Harrodsburg,
KY – September 2015 / Newsmaker Alert / Shaker Village, www.ShakerVillageKy.org,
has been selected as a founding member of Discovery Destinations, a collection
of distinct, independent destination properties – each positioned as a
first-class experience for the elite traveler seeking an incomparable experience.
Discovery Consumer Products, the licensing arm of Discovery Communications,
has collaborated with Scottford Hospitality to develop the unique brand
that offers travelers Discovery-inspired vacations that encapsulate the
spirit of adventure and the thrill of exploration. Shaker Village is located
30 miles east of Lexington in Kentucky’s oldest town, Harrodsburg, the
first permanent settlement west of the Allegheny Mountains.
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East
Family Dwelling at Shaker Village of Pleasant Hill in Harrodsburg, KY.
Credit:
Shaker Village of Pleasant Hill
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Discovery
Destinations debuts with four partner resorts, including Shaker Village
of Pleasant Hill, each offering engaging and enlightening activities that
represent the brand DNA – adventure, exploration and curiosity.
Shaker
Village was selected in part because of its ongoing brand realignment that
promotes the 3,000-acre landmark destination as an active experience of
exploration in the spirit of the Kentucky Shakers. Building on the successes
of current programs and events, including Fresh Food Adventures Dining
Series, Paddle + Yoga Weekends, Backyard Sustainability Workshops and Family
Explorer Programs, Shaker Village will launch a number of new daily and
special programs in 2016 designed to ignite curiosity and inspire discovery.
“Discovery
Destinations offers travelers and fans alike new ways to discover the world
first-hand, taking the picturesque scenes and exploration of Discovery’s
on-air content to the next level through immersive experiences that entertain
and inspire,” said Robert Marick, VP of Global Location Based Entertainment
for Discovery Consumer Products. “Whether you seek an adventurous excursion
or a guided tour rich in history, each partner resort asks guests to expect
the unexpected as they experience aspects of Discovery that are authentic
to their surroundings and local culture.”
Being
a member of Discovery Destinations offers Shaker Village the opportunity
to access partnerships the hotel and resort collection has with other organizations.
For instance, Shaker Village will soon be home to one of five Tesla Destination
Supercharger Stations in Kentucky. Beginning in October, two Superchargers
will be located near the Trustees’ Office, providing an innovative service
to its guests while fostering environmental awareness.
The
affiliation with Discovery Communications, the world’s #1 pay-TV programmer,
will significantly strengthen Shaker Village’s ability to care for its
historic buildings and land, invest in learning and exploration, and establish
a premier travel destination for the 21st century. The affiliation will
grow Shaker Village’s market reach exponentially through the Discovery
Destinations online hub at www.DiscoveryDestinations.com.
In addition, the partnership includes contextual content integration, in
program messaging, blog posts, message board promotions and ads across
www.Discovery.com
and affiliate sites and social media channels.
The
three other inaugural properties are Nantahala Outdoor Center in North
Carolina, House on Metolous in Oregon and Goldmoor Inn in Illinois. Two
additional properties are expected to join the collection soon: Terra Paradise
in Costa Rica and Andaman Resort in Moganshan China. Each resort was hand-selected
for its uniquely broad list of activities guests can enjoy, embodying four
core elements of Discovery Destinations: Nature, Science, Adventure and
Animals.
For
more information about programming at Shaker Village, its Signature Events,
weekend events and daily activities, as well as lodging and dining options,
visit www.ShakerVillageKy.org.
To plan a visit to Harrodsburg, visit www.HarrodsburgKy.com.
Media
Contacts:
Amy
D. Bugg, Director of Marketing and Communications
800-734-5611
ext. 1570
Shaker
Village of Pleasant Hill, www.ShakerVillageKy.org
Karen
Hackett, Executive Director
800-355-9192
or 859-734-2364
Harrodsburg/Mercer
County Tourist Commission, www.HarrodsburgKy.com
Hi-
and Low-Res photos available.
About
Shaker Village of Plesant Hill
Named
a top hidden travel destination by BBC News, Shaker Village of Pleasant
Hill is a landmark destination that shares 3,000 acres of discovery in
the spirit of the Kentucky Shakers. With 34 original Shaker structures,
the site is home to the country’s largest private collection of original
19th century buildings and is the largest National Historic Landmark in
Kentucky. Demonstrating a commitment to community, sustainability and ingenuity,
Shaker Village embraces three pillars rooted in time-honored Shaker legacies,
including balanced preservation and conservation; engaged learning and
exploration; and warm, spirited hospitality. Onsite services at Shaker
Village of Pleasant Hill include overnight accommodations, dining, beverage
and catering services, three craft shops, exhibitions in historic buildings,
a farm and garden area, the Dixie Belle Riverboat and 1,200 acres
of restored native prairie. For more information, please visit www.ShakerVillageKy.org.
About
Harrodsburg, KY
Sitting
amidst four National Register Historic Districts in the heart of Kentucky’s
famed Bluegrass region, Kentucky’s
oldest town is one of the coolest places in history. Harrodsburg is
full of the unexpected: Ten bourbon distilleries, four craft distilleries
and more than a dozen wineries are a short drive away. There are horseback
riding trails, backroads and byways for bicycle enthusiasts, and outdoor
water sports from kayaking to skiing. Shaker Village of Pleasant Hill,
America’s largest restored Shaker community and a founding member of Discovery
Destinations, a collection of distinct, independent destination properties,
and Beaumont Inn, the state’s oldest family-operated country inn, are here.
Commemorating the first permanent settlement west of the Allegheny Mountains
is Old Fort Harrod State Park with full-scale replica fort. Providing an
up-close view of one of the most unique ecosystems in the country, the
geologically ancient Kentucky River Palisades, is the authentic 115-passenger
Dixie
Belle sternwheeler. Harrodsburg is one of “the 10 Most Beautiful Towns
in Kentucky” (TheCultureTrip.com); one of Best Choice Reviews’ “50 Best
Small Town Downtowns in America”; Smithsonian Magazine’s “20 Best
Small Towns to Visit in 2014”; one of BBC NEWS Magazine’s “Five
hidden US Travel Destinations”; and one of the “10 Most Beautiful, Charming
Small Towns in Kentucky” (OnlyInYourState.com). Authentic, affordable,
family-friendly – and full of the unexpected. This is Harrodsburg. www.HarrodsburgUnexpected.com,
Facebook/Harrodsburg
About
Discovery Communications
Discovery
Communications (Nasdaq: DISCA, DISCB, DISCK) is the world’s #1 pay-TV programmer
reaching nearly 3 billion cumulative subscribers in more than 220 countries
and territories. For 30 years Discovery has been dedicated to satisfying
curiosity and entertaining viewers with high-quality content through its
global television brands, led by Discovery Channel, TLC, Animal Planet,
Investigation Discovery and Science, as well as U.S. joint venture network
OWN: Oprah Winfrey Network. Discovery controls Eurosport, the leading pan-regional
sports entertainment destination across Europe, Asia Pacific, the Middle
East and Africa. Discovery also is a leading provider of educational products
and services to schools, including an award-winning series of K-12 digital
textbooks, through Discovery Education, and a digital leader with a diversified
online portfolio, including Discovery Digital Networks. www.DiscoveryCommunications.com.
About
Scottford Hospitality
Scottford
Hospitality is a multiple-service, hospitality consulting, management and
development firm headquartered in Atlanta, GA. Led by president and CEO
Andrew MacLellan, the Scottford team is experienced in all facets of the
hotel industry including business and convention hotels, resorts and urban
lifestyle properties located in all regions of North America. Scottford’s
leadership offers more than 60 years of business and hospitality industry
experience to their clients. www.ScottfordEnterprises.com. |
