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ResorTime
Launches New Web Site and Brand Identity
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Dynamic Online
Marketing Platform Specializes in Nightly Timeshare Rentals
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Carlsbad,
CA – July 2014 / Newsmaker Alert / ResorTime L.P., a division of Grand
Pacific Resorts, proudly re-launches its website www.ResorTime.com
with a Brand Identity backed by a promise to provide unsurpassed value
and service to timeshare owners and renters looking for condo-style rental
accommodations at exceptional resorts worldwide.
ResorTime,
a pioneer in timeshare condominium rentals continues its cutting-edge innovation
by offering nightly rentals to consumers and delivering on its promise
to provide memorable vacations to both transient travelers and timeshare
owners.
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Generates
Revenue for Affiliates
David
Brown, Co-President of Grand Pacific Resorts and ResorTime said, “At some
point a company reaches a milestone known as the rebrand. For ResorTime
that meant more than just a new look and feel. We envisioned a place where
the vacation planning and booking process is truly enjoyable. Our innovative
marketing strategies combined with new technology position ResorTime as
a leader in generating additional revenue for its affiliates while enhancing
timeshare owner utilization and loyalty.”
Ideal
Booking Experience
The
new ResorTime website includes an enhanced value proposition and user friendly
technology designed to build trust, instill credibility, and drive conversion
and bookings. Visitors to the site have the option to search, sort and
filter based on the factors influencing their vacation decision such as
interests, amenities, destinations and price.
“At
ResorTime, the booking process is more than just a transaction,” says Nigel
Lobo, COO. “Our bookings are made personal by a concierge level of service
– either a real person or our intuitive website – to create the ideal booking
experience as an exciting start to a memorable vacation experience!”
Mobile
Friendly
The
device agnostic site is designed to help owners and renters shop seamlessly
on their mobile/tablet device or desktop. The site is also rich in content
to inspire the undecided traveler on where they want to vacation. According
to a study conducted by PhoCusWright (which provides data, information
and analysis for the travel, tourism and hospitality industry), research
indicates that mobile devices will grow to account for 27% of U.S. online
bookings, up from 10% in 2013. The July 13 report corroborates ResorTime’s
internal research which also shows that users gravitate to mobile searches
when standing in line or waiting in public spaces. Therefore ResorTime
uses responsive web design (RWD) in HTML5 for optimal mobile friendliness.
About
Time for ResorTime
“It’s
about time we made this move,” said Jeff Farr, Vice President of Revenue
and Technology who explains the process and reveals the evolution of the
ResorTime brand on YouTube. “Owners and renters are craving more options.
ResorTime gives them value with the best nightly timeshare rentals and
inspires travelers to explore dining, shopping, adventure and nightlife.
Our commitment is to expand the market for our partners through this and
ever-evolving new technology. Our robust capabilities allow us to better
serve our partners in the industry through real time connectivity of ARI
(Availability, Rates and Inventory) thereby increasing supply and reach.”
ResorTime
(www.ResorTime.com) offers over
1000 resorts located in top destinations throughout the U.S., Mexico, the
Caribbean and Canada, making it one of the largest resort condo style rental
services in the industry. Through their unique relationships, ResorTime
provides exclusive nightly rental access to some of the most highly demanded
timeshare and vacation rental resorts throughout its network.
For
information about how to become a ResorTime affiliate go to www.ResorTime.com/affiliate
or call Jeff Farr at 760-827-4172.
Contact:
Renée
Wagner
ResorTime
760-828-4268
Media:
Georgi
Bohrod
619-255-1661 |