|
TSA
Solutions Partners with Pacific Hospitality Group to Add
Meritage
Collection Hotels to its Rapidly Growing North American Portfolio
|
TSA’s Front
Desk Upselling makes an immediate impact to drive
ancillary
revenue and guest service at iconic California properties
|
New
York, NY – November 2015 / Newsmaker Alert / TSA
Solutions, the worldwide leader in hotel upselling solutions, expanded
its portfolio of hotels in North America through a partnership with Pacific
Hospitality Group (PHG), a hotel management and ownership company.
The collaboration with PHG adds four properties under the company’s Meritage
Collection portfolio to TSA’s growing roster of clients. The participating
Collection hotels include Balboa Bay Resort, Bacara Resort & Spa, Estancia
La Jolla Hotel & Spa, and Meritage Resort and Spa. Three of the hotels
began implementing TSA’s Front Desk Upselling (FDU) in October. In less
than a month, TSA’s technology tools and personalized coaching program
helped each property develop techniques for even more accurately identifying
the specific needs of each guest. Thanks to the program, PHG has already
seen increases in average daily rate for each hotel, and expects annual
upsell revenue to increase by a factor of four. The fourth property, Meritage
Resort and Spa, will utilize TSA’s programs beginning in December. TSA
now has partnerships with some of the most distinctive hotels in key cities
and resort locations in North America.
|
Estancia La Jolla Hotel
& Spa
|
“Not
only does our partnership with TSA provide our customers with a better
stay experience, it also serves as an excellent motivational tool for our
front office teams,” said Steve Arnold, president and COO of the Meritage
Collection’s parent company, Pacific Hospitality Group. “TSA’s sophisticated
training and online platform energizes our associates and drives bottom
line profit. With multiple premium room types selling to affluent guests
in highly competitive markets, TSA has already made an impact on our ability
to generate ancillary revenues and pinpoint our guests’ needs, converting
up to 8 percent of arrivals to premium room types. In fact, we have come
to understand that upselling is a critical component of any revenue management
program. TSA’s technology, personalized programs of training, on property
support and reporting, have quickly helped us maximize the potential for
generating meaningful new upsell revenues at the front desk.”
With
nearly 1,000 hotel partners in 60 countries around the world, TSA Solutions
is the undisputed innovator in the upselling space. With a renewal rate
of better than 85% among its partners, TSA Solutions is committed to forming
long-term working relationships that result in mutual success. TSA’s Front
Desk Upselling programs combine proven training techniques with daily and
monthly performance measurement tools, reports and monthly planning and
strategy meetings, to ensure ongoing success and high ROI. A dedicated
TSA Performance Consultant stays engaged for the duration of the partnership
– both onsite and remotely.
Oliver
Deubel, Director of Business Development – West Coast, said, “We are delighted
to partner with Pacific Hospitality Group to contribute to the success
of its unique luxury and lifestyle resorts through our upselling programs.
The results so far are validation of the value TSA’s programs can bring
to high end and resort properties.” He concluded, “As our portfolio of
hotel partners on the west coast and throughout North America grows, we
look forward to providing updates on the specific impact our programs have
made, as well as new services we will be introducing to take upselling
to an altogether new level.”
For
more information about TSA Solutions, please visit www.tsa-solutions.com.
About
TSA Solutions
TSA
Solutions is the worldwide leader in hotel upselling solutions. TSA helps
nearly 1,000 hotel partners in 60 countries achieve measurable and sustainable
increases in incremental revenue and RevPAR - capturing more than $200
million USD in annual incremental revenue, with an average ADR increase
of 2%. With no upfront investment cost for the majority of its programs,
TSA’s technology, training, and performance management tools also supports
hotels’ efforts to increase guest satisfaction and boost personnel retention.
TSA
is also building intuitive new technology applications to drive business
for hoteliers, as it helps them adapt to rapidly changing marketplace conditions.
TSA
continues to evolve its solutions to support hoteliers in capturing even
more incremental revenue, with programs in reservations, sales, restaurant/bar.
Founded
in 1987, TSA Solutions is headquartered in Singapore and maintains operations
throughout Asia-Pacific, the Middle East, Europe and North America.
About
Meritage Collection
Meritage
Collection is a new lifestyle collection from Pacific Hospitality Group,
which includes independent hotels, resorts, wineries, and golf courses.
Meritage Collection offers exceptional travel and one-of-a-kind experiences
in five of California’s most spectacular locations—Napa Valley, Santa Barbara,
Huntington Beach, Newport Beach, and La Jolla. Established in 2013, the
Meritage Collection blends the best in best in leisure and group travel,
and it is made up of the following hotels – The Meritage Resort and Spa,
Bacara Resort & Spa, Pasea Hotel & Spa, Balboa Bay Resort, and
Estancia La Jolla Hotel & Spa. For more information about Meritage
Collection, please visit www.meritagecollection.com.
About
Pacific Hospitality Group
Since
1987, Pacific Hospitality Group (PHG) has maintained a strategic vision
and strong sense of core values as guiding principles for business success.
With luxury hotel properties from Napa Valley to Southern California, PHG’s
growing portfolio of hotel and resort investments reinforces the company’s
cohesive vision. PHG manages, develops, finances, and owns hotel assets
in California. Its Meritage Collection properties include Bacara Resort
& Spa in Santa Barbara, Balboa Bay Resort in Newport Beach, Estancia
La Jolla Hotel & Spa, and The Meritage Resort and Spa in Napa Valley
along with Pasea Hotel & Spa in Huntington Beach opening in early 2016.
Also, the company owns and operates the Wyndham Anaheim Garden Grove, AC
Hotel New Orleans Bourbon/French Quarter Area, DoubleTree by Hilton Irvine
Spectrum, and DoubleTree by Hilton Santa Ana / Orange County Airport. PHG
successfully operates its hotels by consistently growing revenue while
effectively managing costs, thereby maximizing each hotel’s NOI. By using
a cluster strategy, PHG (www.pacifichospitality.com)
is committed to increasing its market share and adding value to its portfolio
through renovations, repositioning, and expansion.
Press
Contact:
Marjorie
Gonzalez
TSA
Solutions
Michael
Frenkel
MFC
PR
212-808-6559
for
TSA Solutions |
