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Wilmington, N.C. River District and Island Beaches
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Much Ado About Spring:
North Carolina Azalea Festival Salutes the Season
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Wilmington, NC – March 2018 / Newsmaker Alert / From its charming riverfront to nearby island beaches, Wilmington, North Carolina is known for sweeping coastal landscapes. An alluring sight to behold year-round, springtime in Wilmington is especially dazzling when gazillions of azaleas add colorful pink, red and purple accents. There’s always much ado about spring when these showy perennials bloom. Each April since 1948, the North Carolina Azalea Festival (April 11-15) celebrates this floral phenomenon with a salute to the season. One of the South’s oldest and largest annual events, the N.C. Azalea Festival showcases regional art, gardens, history, and culture through recreational, educational, cultural and family events.

Now in its 71st year, the N.C. Azalea Festival is a Southeast Tourism Society Top 20 Event that continues to evolve while honoring traditions of festivals past. On Wednesday April 11, this year’s Queen Azalea, Beth Troutman (Emmy Award-winning TV personality/motivational speaker), will open the festival during a riverfront coronation, along with reigning Miss North Carolina Victoria Huggins and a court of Carolina queens. They will be joined by dozens of Cape Fear Garden Club Azalea Belles wearing hoop skirts with matching parasols. On Saturday morning, they will join an elaborate parade along Third Street that begins at 9:30 a.m. with flowery floats, marching bands, clowns, and celebrity guests. The fun continues Saturday and Sunday with an art show, coin show, shag contests, and a waterfront street fair with exhibits, live entertainment and kids’ activities. Saturday evening events include live music and fireworks along the riverfront.
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Much Ado About Spring: North Carolina Azalea Festival Salutes the Season
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Other festival-sanctioned events include the Historic Wilmington Foundation’s Azalea Home Tour and the Cape Fear Garden Club’s Azalea Garden Tour. The Azalea Home Tour (April 14-15) showcases 11 private homes. Homes are chosen to represent an array of architectural styles found in Wilmington. For home tour tickets: historicwilmington.org. There’s also the ever-popular Cape Fear Garden Club Azalea Garden Tour (April 13-15), one of the South’s longest-running garden tours. With the theme “Bloomin’ Beautiful,” the 65th annual tour features nearly a dozen private and public gardens that include a mix of established and new floral landscapes. Cape Fear Garden Club Azalea Belles will greet guests and plein-air artists will paint in the gardens over the weekend, then display/sell their work at a wet paint sale at the Cape Fear Museum (Sunday). For details and tickets: capefeargardenclub.org/azalea-garden-tour

Live music is a highlight of the N.C. Azalea Festival, featuring local, regional and national artists. This year’s national headline concerts include: Billy Currington with Drake White and Kenton Bryant (Thursday); 38 Special with Tuesdays Gone (Friday); and Ludacris with Childish Major (Saturday). Headline concerts are held outdoors on the Main Stage at the Cape Fear Community College Campus in Downtown Wilmington (411 N. Front Street). Concerts (rain or shine; standing room only) begin at 7:00 p.m.; gates open at 5:00 p.m. New to the musical lineup this year are two concerts at Greenfield Lake Amphitheater: Old School Concert (with Ying Yang Twins, Chubb Rock and The Hamiltones) at 4:00 p.m. on Saturday; and The Dark Star Orchestra (presented by 98.3 The Penguin) will perform at 5:00 p.m. on Sunday. For concert tickets, visit ncazaleafestival.org/tickets.

Other guest celebrities who will make appearances throughout the festival include: Writer/Blogger Adrian Wood, 2018 Festival Artist Virginia Wright-Frierson, and Chef Vivian Howard (star of PBS “A Chef’s Life,” author of “Deep Run Roots,” and restaurant owner of Benny’s Big Time Pizzeria in Wilmington, Chef and the Farmer and The Boiler Room in Kinston). For a complete festival schedule, ticket information and more, call 910-794-4650, visit ncazaleafestival.org or the festival ticket office (5725 Oleander Dr., Wilmington).

About Wilmington and its Island Beaches
Spring is in the salt air with blooms and events in Wilmington, N.C. and the beaches of Carolina Beach, Kure Beach and Wrightsville Beach. For a free Official Visitors Guide, call 866-266-9690 or email visit@wilmingtonandbeaches.com. For visitor information and seasonal highlights, visit wilmingtonandbeaches.com/things-to-do/seasonal-highlights. Find us on Facebook at Facebook.com/CapeFearCoastNC and Twitter and Instagram, @WilmingtoNCoast.

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Media Contact:
Wilmington and Beaches Convention & Visitors Bureau
Connie Nelson
Communications/PR Director
910-332-8751
866-266-9690 ext. 120

The New Hanover County Tourism Development Authority d/b/a Wilmington and Beaches Convention and Visitors Bureau is the official destination marketing organization of New Hanover County, North Carolina that stimulates economic development through the promotion of travel and tourism.

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Publishing Dates: 03/29/18 – 05/29/18
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