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Lake
Forest, CA – July 2019 / Newsmaker Alert / Del
Taco Restaurants, Inc. (“Del Taco”) (NASDAQ: TACO), the nation’s second
leading Mexican quick service restaurant,*
announces a sweet product introduction to help guests beat the summer heat.
Only a buck each, Del Taco’s Mini Floats will launch nationwide on July
24, National Drive-Thru Day. To celebrate the fun holiday, guests can get
a FREE Mini Float all day with any purchase when presenting the coupon
in their Del Taco app at check-out.**
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Crafted
with a combination of Del Taco’s premium Vanilla Shake and a choice of
Cherry Coke®, Barq’s® Root Beer, Hi-C® Flashin’ Fruit Punch,
Coca-Cola® or Fanta® Orange, Mini Floats are an indulgent treat
at a price that only Del Taco can offer.
“With
Mini Floats, we’re thrilled to give our guests another uniquely Del Taco
way to beat the heat this summer,” said Barry Westrum, Del Taco’s Chief
Marketing Officer. “Classic floats are synonymous with summertime, and
we’re thrilled to now offer 12 different dollar beverages, including these
new, fun and timely drinks.”
Along
with Mini Floats, Del Taco’s dollar drink menu is full of guest-favorite
offerings, including Real Strawberry Lemonade, Prima Java Iced Coffee (Value
Size), 30-Ounce Gold Peak® Brewed Iced Tea and Vanilla, Chocolate and
Strawberry Mini Shakes.**
Guests
who crave even more value can download The Del App, available on the App
(iOS) and Google Play (Android) stores, and will receive a coupon for any
taco free,***
as well as other special offers delivered to their mobile device every
week.
*By
number of units
**Price
and participation may vary by location.
***Limit
one sign-up offer per device. Registration required to access deals. Price
and participation may vary.
About
Del Taco Restaurants, Inc.
Del
Taco (NASDAQ: TACO) offers a unique variety of both Mexican and American
favorites such as burritos and fries, prepared fresh in every restaurant’s
working kitchen with the value and convenience of a drive-thru. Del Taco’s
menu items taste better because they are made with quality ingredients
like fresh grilled chicken and carne asada steak, hand-sliced avocado,
hand-grated cheddar cheese, slow-cooked beans made from scratch, and creamy
Queso Blanco. The brand’s campaign, Celebrating the Hardest Working Hands
in Fast Food, further communicates Del Taco’s commitment to restaurant-level
team members that provide guests with the best quality and value for their
money through cooking, chopping, shredding and grilling menu items from
scratch. Founded in 1964, today Del Taco serves more than three million
guests each week at its more than 580 restaurants across 14 states. For
more information, visit www.deltaco.com.
Media
Contact:
Joshua
Levitt
Canvas
Blue
949-981-0757 |