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35
Consecutive Years of AAA Four Diamond Excellence
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for
Mirror Lake Inn Resort and Spa
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The View Restaurant gains 12th
straight Four Diamond honor
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Lake
Placid, NY – June 2019 / Newsmaker Alert / The
only AAA Four Diamond lodging and dining combination in Lake Placid officially
extended its long-running designation Tuesday (June 18) as the Mirror
Lake Inn Resort and Spa received the prestigious honor for the
35th consecutive year, and its’ accompanying restaurant, The
View, collected the same award for the 12th straight year.
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Eric
Stigberg, Manager of Marketing and Public and Government Affairs for AAA
Northway,
presented the two Four Diamond plaques to resort owners Ed and Lisa Weibrecht
in the Wikoff Room, named after the hotel’s original Lake Placid owners.
It followed the annual summer staff meeting before over 200 employees,
supervisors and managers.
“This
is a truly special place, one you should all be proud of,” opened Stigberg.
“AAA Four Diamond is assigned to lodging properties that consistently deliver
premier experiences, complete with superior personal service, first class
amenities and impressive surroundings. The hallmark of restaurants at this
level are distinctive fine dining experiences with complex menus skillfully
served in an upscale ambiance.”
Stigberg
announced the designations for lodging and dining on behalf of AAA and
its 61 million members in North America.
“AAA
is proud to have Mirror Lake Inn and The View – two dedicated establishments
that are committed to exceeding guests’ expectations at providing premier
travel experiences – as Four Diamond recipients. Representing the upper
echelon of the hospitality industry, Mirror Lake Inn and The View are,
once again, among the elite group of Four Diamond winners.”
The
annual event highlighted the exclusivity enjoyed by this iconic resort
property:
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Of 27,000
AAA rated properties, only 6.3% are rated Four Diamond.
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Of 32,000
AAA rated restaurants, only 2.1% are rated Four Diamond.
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Only
161 properties have maintained the Four Diamond Rating for 25 or more
consecutive years, putting the Mirror Lake Inn in exclusive company.
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Mirror
Lake Inn has maintained the Four Diamond Rating for 35 consecutive years.
Only one other property in New York State has held the Four Diamond rating
longer: The Carlyle in New York City for 43 years, while The Hotel Plaza
Athenee, also in New York City, is tied with Mirror Lake Inn at 35 years.
Outside of New York City, the Mirror Lake Inn stands alone in this category
of AAA achievement in New York State.
Prior
to the awards, Ed Weibrecht addressed the staff, particularly welcoming
new hires that recently started their employment for the summer and fall
seasons. He introduced all the managers and supervisors, but in typical
Weibrecht fashion, he deflected the spotlight to the staff. They are the
Inn’s gatekeepers who interact with hotel guests.
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“We
are in the luxury end of the market,” he commented. “Therefore, we are
supposed to provide a luxury experience. Certainly, our physical plant
is beautiful, but that’s not enough, so the way you make it warm and special
is through yourself. A house isn’t a home until somebody lives in it and
puts their love in it. Well, this place doesn’t become special until all
of you make it special.”
The
Inn’s longtime owner, since 1976, complimented the staff on creating a
home away from home. As part of this, he encouraged the employees to engage
the guests, “making them feel welcomed and showing them how important they
are.”
Weibrecht
also took time to compliment the staff through recent guest comment cards.
“Friendly,
polite, helpful. Smiles on faces. All made us feel welcomed and special.”
“Everyone
from the front desk to the housekeeper was lovely. We could not have asked
for anything more.”
“Excellent
staff was superb and helpful.”
“Had
a great time. All of the staff were extremely knowledgeable and super friendly.”
“Wonderful
and comfortable. Engaging staff.”
“The
hotel is clean and filled with wonderful staff.”
The
staff meeting concluded with Chris Jarvis, Director of Rooms, reminding
the attendees to be prepared for a busy season that will include two weeks
of horse shows, multiple lacrosse tournaments, rugby action and general
summer tourism.
Said
Jarvis, “It’s about to get very busy seemingly overnight.”
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About
the Mirror Lake Inn
The
AAA Four Diamond Mirror Lake Inn Resort and Spa (www.MirrorLakeInn.com)
is a luxury lakefront resort offering an authentic Adirondack experience.
The Inn, rated Four Diamond for 35 consecutive years, offers both Four
Diamond world-class cuisine and casual dining options, with impeccable
service amid awe-inspiring views. Only one other property in New York State
(located in Manhattan), has maintained the Four Diamond designation longer
than Mirror Lake Inn. It is the only property in Lake Placid that combines
Four Diamond lodging and dining. The Inn’s renowned Lake
Placid spa pampers the body and refreshes the mind with a comprehensive
menu of services. The Inn is conveniently located one block from the restaurants
and shops on Main Street in Lake Placid.
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Media
Contact:
Mirror
Lake Inn Resort and Spa
Sandy
Caligiore
518-302-3086 |