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Katy,
TX – August 2025 / NewsmakerAlert: Academy
Sports and Outdoors, Inc. (“Academy”) (Nasdaq: ASO) remains committed
to being a key destination for Back-to-School and Back-to-Sport shopping
by offering a wide selection of apparel, footwear, backpacks and lunch
boxes, sports and outdoor gear, and more at market-leading everyday value.
We know that our customers have many shopping options, and we’re providing
multiple ways for them to stretch their budget and get everything on their
list.
“We
want our customers to make the most of their budget this back-to-school
season. They shouldn’t have to choose between function or fashion; they
should be able to shop a wide range of great brands and products at unbeatable
prices. That’s why we’re leaning into value and offering promotions on
all the must-have brands and items that kids will need in the classroom
or on the field,” said Steve
Lawrence, Chief Executive Officer.
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Key
ways we are offering value during back-to-school include:
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Holding
prices on youth apparel and footwear products from last year.
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Offering
market-leading everyday value pricing on essentials from top brands such
as Nike, Adidas and Under Armour as well our private brands including BCG,
Freely, R.O.W and Magellan Outdoors.
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Turning
up the savings during Tax-Free events (in participating states) with standout
promotions – like Hot Deals on the latest arrivals – available both in-store
and on Academy.com.
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Rolling
out the newest products from brands such as Jordan Brand, Birkenstock,
Converse, Owala, HydroJug and Burlebo.
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For even
more savings, customers can shop with their Academy Credit Card and receive
an incremental 5% off on all purchases. New Academy Credit Card cardholders
receive $15 off their first purchase after approval.
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Supporting
teachers, administrators, and other school staff, with a 10% discount
on their purchases through August 31.
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myAcademy
rewards members can take advantage of the lower free shipping minimum ($25),
10% off their first purchase, insider access to personalized offers, deals,
and products, as well as faster online and in-app checkout, when shopping
for school essentials.
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Offering
multiple shop-now, pay-later options such as Klarna, Sezzle, Bread Pay,
and PayPal.
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Guaranteeing
the best price — every time and every day. Academy beats competitor prices
by 5% so you can always know you’re getting the best deal.
To learn
more, visit Academy.com.
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About
Academy Sports + Outdoors
Academy
is a leading full-line sporting goods and outdoor recreation retailer in
the United States. Originally founded in 1938 as a family business in Texas,
Academy has grown to more than 300 stores across 21 states and counting.
Academy’s mission is to provide “Fun for All” and Academy fulfills this
mission with a localized merchandising strategy and value proposition that
strongly connects with a broad range of consumers. Academy’s product assortment
focuses on key categories of outdoor, apparel, sports & recreation
and footwear through both leading national brands and a portfolio of private
label brands. For more information, visit www.Academy.com.
Media
Contact:
Allan
Rojas
Director,
Communications
LinkedIn |
