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New York, NY – July
2025 / NewsmakerAlert: Conexxus
Vision Group’s (CxVG) latest Vision Report, “Clip
and Save: The Future of Digital Coupons,” discusses how digital coupon
solutions, text messaging systems and drive-thru POS innovations can transform
convenience retail operations.
CxVG
members and guests explored alternatives to app-based loyalty programs
and portable drive-thru POS systems, with an emphasis on SMS as a powerful
customer communication tool. “We noticed a lot of older folks were coming
in with their flip phones and saying, ‘Hey, I remember you said it’s 20
cents off a gallon on Friday,’ even when the app was dead long ago,” shared
Babir Sultan, president
of Favtrip.
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The
report also looks at:
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Transforming
customer communication beyond apps: Discover how SMS messaging is becoming
the preferred channel for customer engagement, with real-world examples
of operators growing text clubs to 17,000+ members and doubling Friday
sales through strategic campaigns.
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Accessing
untapped CPG marketing dollars: Learn how the revolutionary PROSPR initiative
is opening entirely new funding streams through secure 8112 digital coupons,
allowing retailers to tap into national shopper marketing budgets previously
unavailable to the convenience channel.
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Simplifying
digital integration: Understand how digital coupon implementation works
seamlessly with existing POS loyalty systems, requiring minimal technical
setup while delivering maximum impact for retailers of all sizes.
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Scaling
your operations efficiently: Gain insights into how small and large retailers
alike are successfully implementing these technologies to compete more
effectively, with practical advice on costs, implementation timelines and
expected returns.
The CxVG
virtual meeting was facilitated by James Maxey, an industry expert and
business analytics lecturer at Trinity University and featured two guest
speakers on digital coupon solutions: Colin Dornish, managing member at
CSD Solutions; and Anil Bhat, head of product development for petroleum
and convenience store group at Verifone Inc.
The
full report can be found here
Media
Contact:
Myra
Kressner
Kressner
Strategy Group
917-837-4058
LinkedIn |
