![]() | ![]() | Last year, Campspot predicted 2024 to be the Year of the Calm-Cation, and the recent data shows this to be true, with even more campers yearning for the calming effects of nature this summer. | ![]() “Our ‘Summer Slowdown’ survey confirms a growing trend—travelers are increasingly seeking a break from the hustle,” said Erin Stender, CMO of Campspot. “Camping has evolved beyond tents and s’mores; it now frequently serves as a powerful remedy for our stressed-out souls.” While adventure and new experiences were top priorities for travelers last year, this summer’s survey shows that a “sense of calm and relaxation” (70%) and “a break from the everyday routine” (66%) have taken precedence. 90% of recent respondents expressed concerns about shrinkflation, with the vast majority admitting it has affected their overall travel plans this year. Significantly, 98% of campers also report that camping positively impacts their mental health, with 90% feeling happier when camping compared to other types of trips. In fact, 86% of campers admit they would prefer a week of free camping over a week at a luxury spa. “Our data shows that this trend has been steadily gaining momentum since last year,” said Stender. “And Campspot’s goal is to create more opportunities for everyone to experience the restorative power of camping firsthand.” With the right software, campground owners and operators can stress less and book more. To learn more about Campspot visit software.Campspot.com or contact a sales representative at sales@campspot.com. About
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