Back To News/PR Index
|
| 
| In
a year dominated by election headlines and digital saturation, Americans
are looking for a different kind of escape: a trip back in time. The (Re)Creation
Vacation, which combines traditional outdoor recreation with the concept
of ‘re-creating’ cherished past experiences, is emerging as 2025’s defining
travel trend. Recent data from Campspot, the leading online marketplace
for booking camping and RV trips, reveals that travelers are increasingly
looking to the past to inspire new, nostalgic outdoor adventures.
 Nostalgic Vibes Nationwide: America’s Collective Yearning for Yesteryears New insights indicate that a significant portion of Americans across all age groups are expressing a profound longing for simpler times. According to Campspot’s data, an overwhelming 88% of survey participants yearn to break free from the complexities of the current era, with 72% stating that this longing for a simpler time will strongly influence their travel decisions in 2025. 82% report regularly seeking solace in camping because they feel overwhelmed by modern life. This trend aligns with findings from Campspot’s previous studies, including the 2023 ‘Calm-cation’ and the 2024 ‘Great Summer Slowdown,’ underscoring a sustained interest in vacations that prioritize tranquility and simplicity. “Campers today aren’t just looking for a break,” says Erin Stender, CMO of Campspot. “They’re seeking a meaningful way to reconnect with their roots and relive the joyous moments of their childhood. The (Re)Creation Vacation is about more than nostalgia — it’s about actively seeking solace and simplicity in an increasingly complex world.” Modern Pressures Driving the (Re)Creation Vacation Surge As election season approaches, the (Re)Creation Vacation trend emerges as a profound response to society’s accelerated pace. With survey respondents listing the political climate and financial pressures as the top two current stressors of modern life, camping offers a unique refuge. 94% of respondents see camping as a form of stress relief from today’s pressures, while 76% admit that the current economic climate strongly influences their choice to camp over other trip types. A further 61% value a tech-free camping experience, citing digital overload as a major factor in their decision to disconnect, and 32% of respondents miss the lack of screen time from their childhood, showing a widespread longing to recapture the simplicity of pre-digital life. With daily rates for camping stays at private campgrounds with amenities averaging $59 for tent sites and $67 for RV sites in 2025, a (Re)creation Vacation provides travelers with a cost-effective getaway while offering the opportunity to unplug and escape the pressures of modern life. “At Campspot, we’re observing a pivotal moment,” Stender adds. “This shift isn’t just about stepping away from daily routines; it’s deeply rooted in today’s societal pressures. As people navigate the complexities of modern life, they’re turning to (Re)Creation Vacations not just as an escape, but as a vital way to restore balance and prioritize what’s truly important in their lives.” What This Means for Campgrounds Help campers “re-create” those powerful feelings of connectedness, adventure, and simplicity of times past. From marketing materials to on-site experiences, there’s a lot that campground owners and operators can do to appeal to this national sense of nostalgia. Campspot released a resource for campgrounds that unpacks the insights and offers creative ways to apply them to your 2025 business strategy. Discover the trends, as well as three popular (Re)Creation Vacations for 2025 including The Cross Country Caravan, The Old School Family Campout, and the Rustic Retreat. Download the insights for campgrounds, with tips for how to help campers draw inspiration from the past to craft new memories and return to what truly matters. About
Campspot
For more information, please visit www.Campspot.com. Follow Campspot on Facebook, Instagram, and Twitter. Download the Campspot Mobile App on Apple IOS HERE and Android HERE. Media
Contact:
Previous Content: Campspot Announces New Suite of Reporting Dashboards for Campground Forecasting (09/19/24) |
