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Long
Island, NY – September 2025 / NewsmakerAlert:
Discover
Long Island
(DLI), the region’s only accredited destination marketing organization,
is proud to announce tourism on Long Island has reached record highs for
the third year in a row. Based on recently released data from New York
State's annual Tourism Economics report, travelers spent an astounding
$7.9 billion across diverse sectors in the Long Island region in 2024,
surpassing 2023’s record-breaking spending of $7.5 billion by 3.8%. Tourism-related
employment also saw remarkable growth, with 78,418 jobs now attributed
to the tourism sector, up from 76,227 jobs in the 2023 report.
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“Sharing
this third straight year of record-breaking data with our residents and
downtown communities, who truly reap the benefits of a thriving visitor
economy, is what makes this continued trajectory of year-over-year growth
most meaningful,” said Discover Long Island Interim President &
CEO, Mitch Pally. “In 2024, visitor spending climbed to an unprecedented
$7.9 billion, generating $945 million in state and local taxes that help
relieve household tax burdens, while fueling small businesses and supporting
thousands of local jobs. This continued success seen within Suffolk County
and beyond, is guided by the vision of our Board of Directors, strengthened
by our partners and local leaders, and executed by our dedicated Discover
Long Island team. Together, we are helping ensure that tourism continues
to enhance the quality of life for Long Islanders while elevating our region’s
standing among the nation’s premier destinations.”
Spending
on food & beverages and lodging constituted 36% and 21% of the total
expenditure, respectively, while retail & service stations added another
$1.2 billion, or 15% of the total spend. Suffolk County enjoyed a large
increase in tourism spending in 2024 with 7% more spending over 2023, while
Nassau County saw a decline of 0.4% in tourism spending compared to the
year prior.
Tourism
on Long Island also generated an impressive $945 million in state and local
taxes in 2024, up from $900 million in 2023. Once again, Suffolk County
led the way by constituting 59% of the region’s tourism tax base, an increase
from the 2023 report showing Suffolk County constituting 57.7%. Were it
not for tourism-generated state and local taxes, the average household
in the region would need to pay an additional $976 to maintain the current
level of government revenue.
In
the report, New York State is divided into 11 vacation regions. The region
of Long Island ranked as second largest in visitor spending throughout
the state in 2024, behind New York City. Discover Long Island will continue
to build on this momentum by implementing innovative and data-driven marketing
strategies geared towards targeted audiences that position Suffolk County
and the greater Long Island region as a year-round destination. Utilizing
cutting edge technology, tapping into consumer trends, and capitalizing
on large events slated for the region such as the 2025 Ryder Cup and 2026
U.S. Open, Discover Long Island aims to keep Long Island at the forefront
of travelers' minds, ensuring sustainable and equitable growth for the
destination.
Tourism
statistics referenced in this release were provided by Tourism Economics,
a globally respected travel data firm, using the Impact Analysis for Planning
(IMPLAN) input-output model for New York State. The report can be reviewed
in full here (PDF file).
About
Discover Long Island
Discover
Long Island is the region’s official destination marketing and leadership
organization charged with furthering the destination’s thriving visitor
economy, which saw recent record-breaking highs of $7.9 billion in visitor
spending. The organization ensures Long Island’s coveted quality of life,
thriving industries, and dynamic destination offerings are promoted on
a global level, furthering economic development, and benefiting residents
and businesses throughout the region. Awarded “Best Social Media” in the
nation by the US Travel Association, the organization produces engaging
content featuring local businesses and attractions for their 11 social
media channels which garner upwards of 10 million views. Additionally,
the organization hosts a popular YouTube series, Long
Island TV, as well as the Long Island Tea podcast. To learn more, please
call 631-951-3900 or visit DiscoverLongIsland.com.
Media
Contact:
Discover
Long Island
Courtney
Guiry
Senior
Manager,
Communications
& Public Relations
Phone
631-951-3900 ext. 307
LinkedIn
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