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Sarasota,
FL – April 2020 / Newsmaker Alert / Long respected and beloved as one
of the timeshare industry’s most prolific visionaries and energetic entrepreneurs,
Edwin (Ed) Hull McMullen, Sr. passed away peacefully in his Sarasota, Florida
home at the age of 83 on April 10, after a brief, unexpected illness not
related to the coronavirus.
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If
there is a Timeshare Hall of Fame, he would surely be one of the
first inductees. Industry icon and legends are inadequate words to describe
this true Southern gentleman. A mentor and genuine friend to many of today’s
timeshare leaders, Ed’s contributions and entrepreneurial spirit paved
the way for today’s global timeshare industry. He was among a handful of
early trailblazers who courageously traversed virgin territory, clearing
new pathways and leading the way for others to follow. Many of his early
ideas and concepts are deeply woven into the tapestry of today’s vacation
ownership programs.
If
you never knew Ed McMullen, it is important to understand that he is widely
recognized as one of the timeshare industry’s most inspirational leaders.
Most of today’s timeshare professionals probably indirectly owe their jobs
and career to his early accomplishments within their industry.
Following
a career in insurance, banking and other industries, Ed and Robert (Bob)
A. Miller, founded American Resorts in 1976, developing four timeshare
resorts on Hilton Head Island, S.C. At the time, timesharing was a mere
blip on the real estate horizon. Ed and Bob were intrigued by the timesharing
concept and had spent a year researching the product.
American
Resorts then developed four successful resorts at Sea Pines, including
the nationally awarded Monarch Resort, which garnered attention from the
Marriott Corporation. In 1984, Marriott purchased the assets of American
Resorts, bringing the first international hospitality company into the
timesharing industry with the formation of Marriott Ownership Resorts (now
Marriott Vacations Worldwide), spurring the growth of the entire industry.
“Without
Marriott having taken the first step into timesharing,” said Ed’s former
partner Bob Miller, “the timeshare industry would be very different today.”
“Timesharing
was in its infancy,” recalled
Ed in an article two years ago. “We were traveling into unknown territory
and taking major financial risks along the way. In the early days, everyone
knew each other as we shared information to help each developer – not as
competitors but as colleagues.”
As
Executive VP, Ed was responsible for strategic planning, product development,
and marketing and sales from 1984 to 1990, when he completed his contract
with Marriott.
With
a relentless drive to build something new, Ed’s next venture was launched
in November 1991 with the formation of Hilton Grand Vacations Company with
Hilton Hotels Corporation and a joint venture between Ed and sons Ed, Jr.,
Malcolm and the Mariner Group as Ed’s SECOND hospitality-branded timeshare
company – was born. In 1996, Hilton Hotels Corp. bought out the partners’
interests in HGVC. By this time, timesharing enjoyed strong consumer acceptance.
Ed had played a significant role in making this happen.
During
the ensuing years and operating as McMullen Development – a family partnership
– Ed worked with sons Ed McMullen, Jr. and Malcolm McMullen in numerous
industry projects. They included Emerald Grand in Destin, Florida and the
creation of Wisdom Ventures, a travel club concept aimed at the pre-retirement
demographic and retirement community development, an idea that remained
Ed’s passion to the very end of his life.
Along
his 44-year timeshare journey, Ed was named Timeshare Professional of
the Year in 1984, served as ARDA Chairman from 1997-1999, and was a
Founding Director and Vice President of the ARDA International Research
Foundation. Among his numerous national and international awards is ARDA’s
coveted Lifetime Achievement Award, the association’s highest recognition,
which he was presented in 2020, in honor of his distinguished career. He
was also active in the American Hotel and Lodging Association, the Urban
Land Institute and deeply involved as an Alumni Trustee at Florida Southern
College.
With
an incredible zest for life, genuine love of people and passion for the
timeshare industry, people were drawn to his extraordinary energy, the
twinkle in his eyes and savvy business acumen.
While
he was passionate about his work, he was also passionate about his wife,
children, stepchildren, grandchildren and great-grandchildren, all of whom
he dearly loved.
In
2018 he said, “I am extremely lucky to have had a career I love with a
passionate business pursuit and partners and family who put up with me.
If you truly love what you do, you’ll never work a day in your life. It
helps to wake up each day with a purpose. This motivates me to continue
a full work schedule with a mission and over-riding purpose with absolutely
no plans to retire.” This is a mission he clearly accomplished.
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View
Obituary provided by Gentry-Morrison Funeral Homes (Lakeland, FL)
Ed is survived by his
wife Julie Schaefer McMullen, four children- Edwin Hull McMullen, Jr. (Debbie),
Malcolm Winslow McMullen (Lynn), Melanie McMullen Gardner (Tim), Michelle
McMullen Counter; stepson- Scott Winston Schaefer; nine grandchildren-
Tyler McMullen (Wesleyann), Tanner McMullen (Jacqueline), Michael Hansberger
(Hannah), Lauren Lawinger (Peter), Kevin Hansberger, Chase Counter (Sarah),
Carlin Counter, Trace McMullen, and Rachel McMullen; two great grandchildren-
Kennedy Lawinger and Dylan Lawinger; a sister- Mary Jane McMullen Cassels,
nephew-James R. Cassels, Jr. (Cathy), nieces- Linda Cassels (David) and
Carol Cassels; and great-niece-Jane Elizabeth Cassels.
A private family service
and burial will be held in the coming days. Ed’s family looks forward to
welcoming his many friends and colleagues to a memorial service and reception
in Lakeland, Florida and a celebration of life at Sarasota Yacht Club in
the near future. Announcements will be made in due course.
According to his wishes,
Ed and his family have established the Edwin H. McMullen, Sr. ’58 Scholarship
Fund at Florida Southern College. In lieu of flowers now or at the future
memorial service, please make donations to this fund supporting one of
Ed’s greatest passions – the education of future generations.
Edwin H. McMullen, Sr.
’58 Scholarship Fund, Florida Southern College, 111 Lake Hollingsworth
Drive, Lakeland, FL 33801. |
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Lennon Communications
(www.LennonCommunications.com)
has provided public relations, marketing and advertising services to most
of the major entities in the shared ownership industry since the company
was founded in 1985.
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Contact:
Marge
Lennon
Lennon Communications Group,
Inc.
239-841-0553 |