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| “Our goal with the ‘Sober Skipper: Why It Matters’ series is to show viewers why taking the Sober Skipper pledge is not just a personal choice, but a community responsibility,” said Gail R. Kulp, Executive Director of the Sea Tow Foundation. “By highlighting different stories and voices from the boating community, we want to show that having a Sober Skipper isn’t just important behind the helm to keep one boat safe, but it is about keeping everyone safe on the water.” The
inaugural video, “Sober
Skipper: Why It Matters to Life by the Bow,” features boating influencers
Clay and Stephanie Cowart of Life
by the Bow®, an online channel focused on boating, travel, lifestyle
and safety content. Their Sober Skipper video highlights their deep love
for boating and the vital importance of the Sober Skipper message in protecting
families and ensuring a safe and enjoyable time on the water. Through their
story, they emphasize how one decision can significantly impact the safety
and well-being of all boaters.
The “Sober Skipper: Why It Matters” video series is part of a broader initiative by the Sea Tow Foundation aimed at eliminating BUI and establishing a culture of safety on the water. The Sober Skipper Campaign specifically targets men ages 24-50 who are listed in the U.S. Coast Guard’s Annual Boating Accident statistics as being most at risk for BUI incidents. Additional episodes, set to release over the coming months, will feature wakeboarding and fishing influencers, each sharing unique perspectives and experiences that reinforce the Sober Skipper message. These stories underscore that BUI is not only completely preventable, but is also illegal in every state, emphasizing the critical need for everyone to take the Sober Skipper pledge. Watch “Sober Skipper: Why It Matters to Life by the Bow” now and join the Sea Tow Foundation in eliminating BUI: www.BoatingSafety.com/page/Why-It-Matters. About
Sea Tow Foundation
To learn more, visit www.BoatingSafety.com. Media
Contact:
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