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Wilmington and Beaches CVB Launches Free Tourism Ambassador Certification Course for Travel and Hospitality Partners
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Wilmington and Beaches CVB Launches Free Tourism Ambassador Certification Course for Travel and Hospitality Partners
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Wilmington, NC – July 2023 / Newsmaker Alert: The Wilmington and Beaches Convention & Visitors Bureau [CVB] is pleased to announce its first-ever Tourism Ambassador certification training course now available—free of charge—to travel and hospitality partners in New Hanover County. The customized online Tourism Ambassador training and certification program was developed by the Wilmington and Beaches CVB in collaboration with the Tourism Academy, a globally recognized authority in tourism education and development.

Designed to provide valuable visitor resources and foster a culture of exceptional hospitality, the Tourism Ambassador training course provides front line hospitality employees and travel partners an opportunity to enhance their skills and expand their destination knowledge. Students who complete the course earn a downloadable Wilmington and Beaches Tourism Ambassador certificate.

“Our collaboration with The Tourism Academy to develop a customized online Tourism Ambassador training program reflects the Wilmington and Beaches CVB’s commitment to offering exceptional visitor experiences,” states Kim Hufham, president/CEO of the New Hanover County Tourism Development Authority. “As the hospitality/tourism industry continues to face a shortage of trained workforce, our intent is that the Tourism Ambassador training course will help familiarize front line employees with our destination’s assets, as well as provide visitor information tools, resources, and customer service training.”
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Wilmington and Beaches CVB Launches Free Tourism Ambassador Certification Course for Travel and Hospitality Partners
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Course lessons are designed to cultivate a deeper understanding of the importance and benefits of tourism in our community, as well as the vital role that tourism ambassadors play in making Wilmington and Beaches a great place to live, work and visit. Other lessons focus on product knowledge by revealing destination attractions, hidden gems, and immersive experiences. Students also learn how to use visitor and trip-planning resources, including the Wilmington and Beaches destination website, official Visitors Guide, and the recently launched Mobile Trip Guide.

Armed with extensive knowledge, resources and a passion for Wilmington and our Island Beaches, certified tourism ambassadors are prepared to share knowledge that will enable visitors to explore Wilmington and Beaches in a meaningful way that creates lasting memories.

The Wilmington and Beaches CVB is inviting all visitor-facing employees, travel partners and stakeholders to complete the free training course and become certified as local Tourism Ambassadors. The new certification course can be completed at the students’ own pace. Partners can access the online course via a link in the Wilmington and Beaches CVB Extranet. Travel partners and hospitality employees interested in learning more about the Wilmington and Beaches Tourism Ambassador training and certification program may email the CVB team at TourismAmbassador@WilmingtonAndBeaches.com or call 910-332-8751.

About Wilmington and Beaches CVB
The New Hanover County Tourism Development Authority (TDA), d/b/a Wilmington and Beaches Convention & Visitors Bureau, markets and develops the county and its communities’ leisure and group travel experiences for economic growth and quality of place. Visit us online at www.WilmingtonAndBeaches.com..View our Visitors Guide online.

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Media Contact: 
Connie Nelson
Communications/Public Relations Director
Wilmington and Beaches CVB
910-341-4030 x120
866-266-9690

Previous Release: Wilmington and Beaches CVB Announces 2023 Tourism Star and Tourism Legacy Award Recipients (05/30/23)
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Wilmington, N.C. AN ANCHOR to Adventure, History & Entertainment
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Publishing Dates: 07/18/23 – 09/18/23
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